Brain Performance Coaching Brain Performance Coaching

Discover the NEW & SIMPLE way ATHLETES just like you…
Are hitting PBs in a single season
WITHOUT training harder, longer, or more often

The 8D Performance Assessment maps exactly where your mental game is costing you results — across the 8 dimensions that determine how you compete.

A personal message from Iaia — watch before you start

~30 MINUTES · CONFIDENTIAL · COMPETITIVE ATHLETES

In their own words

Hear it from the athletes.

Short clips, straight from them. Full interviews coming soon.

Saif
Professional Football Player
Pressure & overthinking resolved
Hakan
400m · National & International
48.3s → 47.5s · British Indoor Final
Alwaaz
100m / 200m · Sprinting
3 PBs in one indoor season
Results

What athletes across different sports have achieved.

New state record

Now, I don’t have that same feeling of inadequacy when I go to competitions. Iaia helped me understand why I felt that way and change how I approached performance. I set a new state record and I no longer see someone as a better archer than me.

Kiara
Kiara
Archery
2nd internationally · Sub-24s 200m

I finished 2nd in the 100m final with a PB and broke 24 seconds in the 200m for the first time. There was not a single negative thought in my head that day.

Aaliyah
Aaliyah
100m / 200m Sprinting · International
Confidence 3 → 9

I was rated 3/10 before the programme. Now I can confidently say I'm at 9/10 consistently on a daily basis. My mental clarity has skyrocketed.

Hagen
Hagen
100m / 200m Sprinting
Confidence 10/10

Right now I'd rate my confidence at a 10 out of 10. I have the tools. I see no reason why I can't achieve my goals.

Tobias
Tobias
High Jump · English Schools Champion
Fastest training times ever

I've been hitting some of the fastest times I've ever done in training. Visualisation and journaling are now part of my daily routine.

Jessica
Jessica
Butterfly Swimming · Jamaican National
Mindset optimised

My thought process is completely different when I make mistakes now. I look for things I did right first — and it makes the whole experience far more positive.

Sulaiman
Sulaiman
Decathlon · International
Mindset through injury

My injury hasn't healed yet, but I now feel in a much stronger place to tackle my recovery and return to running when my body is ready.

Constance
Constance
Cross Country
Multiple PBs · Anxiety reduced

Journaling every morning and breathing techniques truly changed my life — reducing my anxiety not only in sport, but in everyday life as well.

Hugo
Hugo
200m / 400m · Montreal
Quieter inner critic

She helped me quiet the inner noise and manage my self-criticism. That mental shift made everything else — training, recovery, competition — so much easier.

Kieran
Kieran
Athlete
The Assessment

Find out exactly where your mental game is breaking down.

Honest answers give you useful data. Polished answers waste your time. There are no right or wrong responses.

Dimension 01

Focus & Attention

Direct and sustain mental concentration on what matters most — under pressure, fatigue and distraction.

Determines whether you execute your skills with precision from start to finish — or whether external factors, mistakes, or mental noise pull you away from your task.

Before you start

And these are just a few of the 50+ athletes I've worked with. Want me to help you achieve the same?

These take 2 minutes. Then you book your call — and get the 8D Assessment straight after.

1 / 7
What's your name?

What's your email?

What's your phone number?

What sport do you compete in?

How old are you?

What's your biggest mental challenge in competition right now?

How long has this been holding you back?

Completely confidential — only Iaia sees your answers Under 2 minutes
Ready?

Your mind is already your biggest advantage. You just haven't trained it yet.

The 8D Performance Assessment is free. It takes about 30 minutes. It might change how you compete forever.

Start the 8D assessment